Seed to Scale: Episode 7 with Marah Lidey & Naomi Hirabayashi, Founders of Shine
On how they are disrupting the wellness industry, their unique road to Series A and the changing model of investor/founder relationship
Nihal Mehta speaks with the talented founders of Shine Text, Marah Lidey and Naomi Hirabayashi on how they’ve built one of the fastest-growing health and wellness companies. Working together at DoSomething.org, they realized the importance of daily peer-to-peer support and seized the opportunity to build a community to help others.
In this episode, Naomi and Marah speak about the early days growing Shine from 50,000 to now 3 million users and their approach to fundraising. They discuss the changing model of investor-founder relationship and how keeping an open dialogue led them to a Series A on Christmas Eve.
Marah and Naomi also touch on how millennials are dispelling the Baby Boomer Myth of being too broke to invest in yourself and the intersectionality of self-care and technology, especially how important it is today in response to what is happening in the world.